Proposition 37, better known as the Right to Know Genetically Engineered Food Act, is set to go to ballot this November in California. The initiative would require labels signifying when a food product contains genetically modified organisms (GMOs), and items that do include GMO would no longer be allowed to use descriptors such as “all-natural” on food packaging (because they are not).
Both sides of the debate have raised millions for the cause in lead-up to what will be an historic vote with far-reaching ramifications. Well, have you wondered which companies are paying big bucks to fight for GMO against truth in advertising? Check this list out (from KCET.org):
- Pepsi and Coca-Cola (professional rivals coming together for one cause, like The Avengers of Frankenfood)
- General Mills
- ConAgra, the company behind Gulden’s, Jiffy Pop, Swiss Miss, and dozens more
- Smucker’s has given money as well, which very much contradicts their ad campaign about what simple, rural farm folk who just love fruit they are.
Some of these names may surprise you, most likely don’t, but the point is these companies are using top-dollar financial influence to cloud any attempt at transparency with their genetically modified products. The Council for Biotechnology Information has also spent hundreds of thousands in the fight against prop 37, forming the Coalition Against the Costly Food Labeling Proposition. Companies on the council include all the usual suspects:
- BASF Plant Science (Tagline? “The Chemical Company” — Yum!)
- Bayer CropScience